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Digital Certification Program

Digital
Marketing

Digital Marketing is the promotion of brands to connect with potential customers using the internet and other forms of digital communication such as search engines, websites, social media, email, and mobile apps.

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Online Growth Strategies

Connect with Potential Customers Globally

About Digital Marketing

“Digital Marketing provides participants with a comprehensive skill set in online marketing strategies, analytics, and campaign management, enhancing their employability in the digital marketing industry”.

Using these online media channels, digital marketing is the method by which companies endorse goods, services, and brands and enables to track campaigns on a daily basis and decrease the amount of money you’re spending on a certain channel.

The key components of digital marketing comprises three principles: initiate, integrate, and iterate to think about a digital marketing strategy or campaign from start to finish. The five most important elements of a digital campaign consist of mobile considerations, organic search, social media marketing, content marketing and lead nurturing. All of these elements combined make up a cohesive digital marketing strategy.

I M R ADVANTAGES: IMR INTERNATIONAL has been consistently delivering high-quality education for mid and senior-level executives. This programme is delivered by outstanding faculty who have been handpicked for their research excellence, subject-matter expertise and teaching acumen.

IMR offers world-class blended programme structure and a rich classroom experience through interactions with peers across multiple domains.

radar O B J E C T I V E S

check_circle Comprehensive Digital Marketing Knowledge: Provide participants with a thorough understanding of concepts, strategies, and tools.
check_circle Practical Skill Development: Equip learners with hands-on experience in executing digital marketing campaigns.
check_circle Industry Relevance: Ensure program content remains up-to-date and relevant to industry trends.
check_circle Certification: Offer a recognized certification validating digital marketing proficiency.
check_circle Career Readiness: Prepare participants for diverse roles with employability skills and industry insights.

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stars E X P E R T T R A I N I N G

verified Subject Experts from Industry will train the students.
verified Industry Visits and Training by subject experts.
verified Get trained by many more industry leaders in the field.
verified Actual industry insights to make you ready to perform in C-Suite positions.

work T R A I N I N G F O R E M P L O Y A B I L I T Y

Digital Marketing Certification Program that focuses on employability training provides participants with a holistic skill set needed to excel in the field. Beyond technical expertise, it hones essential soft skills like communication, teamwork, and problem-solving. This holistic approach enhances graduates’ employability, making them well-rounded digital marketing professionals sought after by employers across industries.

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Dr. S Mohapatra

Director

"Digital marketing is the promotion of brands to connect with potential customers using the internet and other forms of digital communication."